Leads to Deals: Turning Prospects to Sales

9 July 2025 | Online, 8:30AM to 10:00AM | Complimentary Registration

Training Objectives:

At the end of this training, participants are expected to:

• identify and categorize leads using at least three criteria (e.g., BANT, CHAMP, or lead scoring) to prioritize prospects for follow-up, increasing their chances of closing deals;

• apply two effective sales techniques (e.g., consultative selling, objection handling) to convert prospects into customers, with a role-play demonstrating the technique in action; and

• craft and deliver a value proposition tailored to the needs of at least one prospect, using the features-benefits-implications framework, ensuring the prospect sees a clear benefit to moving forward with the deal.